Explain the role of social capital on the performance of innovation in knowledge-based companies

Document Type : Research/Original/Regular

Authors

1 PhD. Student, University of Mazandaran, Babolsar, Iran

2 Assistant Professor, University of Mazandaran, Babolsar, Iran

Abstract

Nowadays, a lot of discussions about innovation topic are seen because of the emergence of three major trends in strong international competition, discrete markets and changing technology. These trends have attracted an interest of business experts toward a wonderful attention and research in the concept of social capital as a critical factor that makes a promotion of organizational performance and creating competitive advantage is based on innovation. Therefore, goal of this study is to investigate how to explain the role of social capital on the performance of technological innovation. The research method was descriptive-survey and sample of the study was knowledge based companies in Science and Technology Park of Tehran University. With regard to access to all the companies studied, the questionnaire was sent to all firms. 96 questionnaires were received, which covered the minimum required sample (85 units of analysis) according to Morgan table.The study's test results indicate that among dimensions of social capital, both social interaction and trust have a positive impact on commitment to innovation and customer knowledge development, but shared norms didn’t have the positive impact on these variabels. The effect of Commitment to innovation  on the development of customer was confirmed, Also, both commitment to innovation and customer knowledge development are positively influenced on innovation performance. Lastly, management suggestions from research findings are provided.
 
 
 

Keywords

Main Subjects

References

-      آراسته، حمیدرضا و جاهد، حسین‌علی (1389). نقش پارک‌ها و مراکز رشد علم و فناوری در تجاری‌سازی یافته‌های پژوهشی.  نشریة صنعت و دانشگاه، سال 2، شماره‌های 9 و 10، صفحات 43-35.
-      داوری، علی و رضازاده، آرش (۱۳۹۲). مدل‌سازی معادلات ساختاری با نرم‌افزار PLS. تهران: انتشارات جهاد دانشگاهی.
-      نیوتن، کنت (1387). سرمایة اجتماعی و دموکراسی. ترجمة جمال محمدزاده، مجلة زریبار، سال 12، شماره‌های 65 و 66، صفحات 79- 66 .
 
 
 
-      Agarwal, U. A. (2014). Linking justice, trust and innovative work behavior to work engagement. Personnel Review, 43(1), 41-73.
-      Akçomak, I. S. & Ter Weel, B. (2006). Social Capital, Innovation and Growth: Evidence from Europe. UNU-MERIT Working Paper, no.2006–040.1-60.
-      Alguezaui, S. & Filieri, R. (2010). Investigating the role of social capital in innovation: sparse versus dense network. Journal of Knowledge Management, 14(6), 891-909.
-      Brooks, K. & Nafukho, F.M. (2006). Human resource development, social capital, emotional intelligence: any link to productivity?. Journal of European Industrial Training, 30(2), 117-128
-      Campbell, A. J. & Cooper, R. G. (1999). Do customer partnerships improve new product success rates?. Industrial Marketing Management, 28(5), 507-519.
-      Chen, M., Chang, Y. & Hung, S. (2008). Social capital and creativity in R&D project team. R&D Management, 38(1), 21-34
-      Cottam, A., Ensor, J. & Band, C. (2001). A benchmark study of strategic commitment to innovation. European Journal of Innovation Management, 4(2), 88-94.
-      Doney, P. M., Barry, J. M. & Abratt, R. (2007). Trust determinants and outcomes in global B2B services. European Journal of Marketing, 41(9/10), 1096-1116.
-      Dwyer, F. R., Schurr, P. H. & Oh, S. (1987). Developing buyer-seller relationships. The Journal of Marketing, 51, 11–27.
-      Dyer, J. H. & Nobeoka, K. (2006). Creating and managing a high performance knowledge-sharing network, the Toyota case. Strategic Management Journal, 21(3), 345-367.
-      Elgar, F. J., Davis, C. G., Wohl, M. J., Trites, S. J., Zelenski, J. M. & Martin, M. S. (2011). Social capital, health and life satisfaction in 50 countries. Journal of Health & Place, 17, 1044–1053.
-      Fan, Y. W. & Ku, E. (2010). Customer focus, service process fit and customer relationship management profitability: the effect of knowledge sharing. The Service Industries Journal, 30(2), 203-223.
-      Fukuyama, F. (1999). Social capital and civil society. In IMF Conference on Second Generation reforms, 1999, October 1, George Mason University.
-      Gunawan, T., Jacob, J. & Duysters, G. (2013). Entrepreneurial orientation and network ties: innovative performance of SMEs in an emerging-economy manufacturing cluster. Working Paper, No. 2013/28.
-      Gunday, G., Ulusoy, G., Kilic, K. & Alpkan, L. (2011). Effects of innovation types on firm performance. International Journal of production economics, 133(2), 662-676.
-      Hamel, G. & Prahalad, C. K. (1991). Corporate imagination and expeditionary marketing. Harvard business review, 69(4), 81-92.
-      He, W., Qiao, Q. & Wei, K. K. (2009). Social relationship and its role in knowledge management systems usage. Information & Management, 46, 175–180.
-      Jimenez, J. D. & Cegarra, N. J. (2008). Fostering innovation: the role of market orientation and organizational learning. European Journal of Innovation Management, 11(3), 389-412
-      Johanson, J. & Vahlne, J. E. (2006). Commitment and opportunity development in the internationalization process: A note on the Uppsala internationalization process model. Management International Review, 46(2), 165-178.
-      Joshi, A. W. & Sharma, S. (2004). Customer knowledge development: antecedents and impact on new product performance. Journal of Marketing, 68(4), 47-59.
-      Kaasa, A. (2008). “Effects of different dimensions of social capital on innovative activity: Evidence from Europe at the regional level. Ph.D.Dissertation, University of Tartu.
-      Kehoe, R. R. & Wright, P. (2013). The Impact of High Performance Human Resource Practices on Employees' Attitudes and Behaviors. Journal of Management, 39(2), 366-391.
-      Kodama, M. (2005). Customer value creation through knowledge creation with customers: case studies of IT and multimedia businesses in Japan. International Journal of Innovation and Learning, 2(4), 357-385.
-      Krejcie, R. V. & Morgan, D. W. (1970). Determining sample size for research activities. Educational and Psychological Measurement, 30(3), 608-610.
-      Leana, C. R. & Pil, F. K. (2006). Social capital and organizational performance: evidence from urban public schools. Organization Science, 17(3), 353-366
-      Lin, H. F. (2008). Empirically testing innovation characteristics and organizational learning capabilities in e-business implementation success. Internet Research, 18(1), 60-78.
-      Lin, Y., Su, H. Y. & Chien, S. (2006). A knowledge-enabled procedure for customer relationship management. Industrial Marketing Management, 35(4), 446-456.
-      Maurer, I., Bartsch, V. & Ebers, M. (2011). The value of intra-organizational social capital: how it fosters knowledge transfer. Innovation Performance and Growth. Organization Studies, 32(2), 157-185.
-      Moorman, C., Zaltman, G. & Deshpande, R. (1992). Relationships between providers and users of market research: The dynamics of trust within and between organizations. Journal of marketing research, 29(3), 314-328.
-      Nambisan, S. (2002). Designing virtual customer environments for new product development: Toward a theory. Academy of Management Review, 27(3), 392-413.
-      Putnam, R. D. (2001). Bowling alone: The collapse and revival of American community. Simon and Schuster.
-      Savanevičienė, A. & Daraškevičiūtė-Raginienė, O. (2011). Alliance members’interactions: the consequential measures of innovativeness. Economic Management, 16, 916-920.
-      Siau, K. & Shen, Z. (2003). Building customer trust in mobile commerce. Communications of the ACM, 46(4), 91-94.
-      Massa, S. & Testa, S. (2009). A knowledge management approach to organizational competitive advantage: Evidence from the food sector. European Management Journal, 27(2), 129-141.
-      Slater, S. F. (1997). Developing a customer value-based theory of the firm. Journal of the Academy of marketing Science, 25(2), 162-167.
-       Subramaniam, M. & Youndt, M. (2005). The influence of intellectual capital on the types of innovative capabilities. Academy of Management Journal, 48(3), 450-463 
-      Terawatanavong, C., Whitwell, G. J. & Widing, R. E. (2007). Buyer satisfaction with relational exchange across the relationship lifecycle. European Journal of Marketing, 41(7/8), 915-938.
-      Tsi, Y., Joe, S., Ding, C. & Lin, C. (2013). Modeling technological innovation performance and its determinants: An aspect of buyer–seller social capital. Technological Forecasting and Social Change, 80(6), 1211–1221.
-      Turkina, E. Thi, M. & Thai, T. (2013). Social capital, networks, trust and immigrant entrepreneurship: a cross-country analysis. Journal of Enterprising Communities, 7(2), 108-124.
-      Waters, J. (2000). Achieving innovation or the Holy Grail: managing knowledge or managing commitment?. International Journal of Technology Management, 20(5-8), 819-838.
-      Weber, B. & Weber, C. (2007). Corporate venture capital as a means of radical innovation: Relational fit, social capital and knowledge transfer. Journal of Engineering and Technology Management, 24(1), 11-35.
-      Yli‐Renko, H., Autio, E. & Sapienza, H. J. (2001). Social capital, knowledge acquisition, and knowledge exploitation in young technology‐based firms. Strategic Management Journal, 22(6‐7), 587-613.
-      Zheng, W. (2008). A social capital perspective of innovation from individuals to nations: where is empirical literature directing us?. International Journal of Management Review, 10(4), 1-39.
-      Fornell, C. & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of marketing research, 39-50.
-      Hulland, J. (1999). Use of partial least squares (PLS) in strategic management research: A review of four recent studies. Strategic Management Journal, 195-204.
-      Chin, W. W. (1998). The partial least squares approach to structural equation modeling. Modern Methods for Business Research, 295(2), 295-336.
-      Wetzels, M., Odekerken-Schröder, G. & Van Oppen, C. (2009). Using PLS path modeling for assessing hierarchical construct models: Guidelines and empirical illustration. MIS Quarterly, 177-195.
-       
Social Capital Management
Volume 3, Issue 4
January 2017
Pages 607-628

Files

Share

How to cite

Statistics